Gosh, where did the time go when items in webshops were displayed on dark, grainy and deformed pictures, with the shop owner's cat and dirty laundry somewhere in the back of the picture? Sometimes I just can't get over how much these things have changed in about ten years!
Sometimes I wonder if it's just me being biased (with all my hanging around in style/design blog spheres for too long ;)), or is it really so that we're living in some sort of 'age of pretty' right now? It seems that there are just so many beautiful things these days! I remember how happy I was as a girl when a little 'gift shop' arrived in the village where I grew up, you know with some handcrafted stuff from Indonesia and such. That already seemed so interesting and exotic to me back then...
Now sometimes it seems like every village has a cool gift & design shop, with beautiful paperware, masking tape in lots of colors, cool printed teatowels and fabulous tableware. Okay, this is probably me being biased since I don't even live in a village, but I just notice that wherever I go, I find nice shops like this and I do feel there is just so much more choice in beautifully designed little gifts and products than say ten years ago.
And if you don't have one of those little shops close to home, there are the heaps of amazing online webshops that you can turn to so easily. Like Swedish Mokkasin, a webshop (though I'd rather call it a fabshop! ;)) that looks more like an online magazine or a little style museum. Every product in the shop is accompanied by the most beautifully styled images, that really are an inspiration even if you're not buying anything. Then there's also the Mokkasin blog if you want to see more (all in Swedish, but the images speak a universal language!).
I'm curious though: do you feel the same way? Is this really a time in which there's more focus on (indie) design, visuals, craft, aesthetics? Or is it just me and my tunnel vision?
I do know that all my aunts tell me, when they for example see Rosa's clothes: 'Twenty years ago there wasn't that much choice when you wanted to dress your kid nicely or a bit differently, we only had a few department stores and one or two children's shops that were all selling the same stuff.' Do we really have that many more nice design choices these days?
all images: Mokkasin shop